Business Bitesize – AI and how it is affecting Google and search

Carolyn and Emma at Kin Connect
When is this course running?
This event will be scheduled soon. Please register your interest using the form below.
Who is this course right for?
  • All salon professionals, owners and managers
What is the cost to attend this course?
Free to all
Course Details

AI is rapidly changing the way clients find your salon online, and if you rely on incoming traffic to your website, this is a conversation you can’t afford to miss.

In this Kin Connect Business Bitesize, our guest speaker Phil Evans from Salon Guru will explain how AI is transforming Google search, what AI-generated answers mean for your search, and how this shift could impact your website enquiries and bookings.

Phil will break down practical, salon-friendly ways to optimise your website and content for AI-powered search, so you stay visible as search continues to evolve. You’ll also gain hints and tips on the tools to use, what to focus on, and how to future-proof your online presence.

Clear, practical and forward-thinking, this session will help you understand not just what’s changing, but what to do about it.

  • How AI is changing Google search and what that means for your salon’s visibility
  • The impact of AI-generated answers on SEO, websites and client enquiries
  • Practical ways to optimise your website and content for AI-powered search
  • Hints and tips on the tools to use, what to focus on, and how to stay ahead as search continues to evolve

 

Can't make the date? Then register your interest here and we will get back to you if another date becomes available.